Robo-advisors are online wealth management platforms that provide tailored automated investment solutions. First platforms were located in Silicon Valley in 2011 and since then have enjoyed continuous success among private investors all over the world. Thanks to the simplification of the relation between investors and advisors through digitalisation, low fees and good performance achieved through the use of personalized algorithms, new investor segments are approaching to digital wealth management. Although the Italian market is still at early stage it is growing fast. The aim of this paper is to highlight the business and investment strategies of the most popular robo-advisor platforms oriented towards the Italian digital wealth management and to underline the key factors to succeed in this market: (1) a complementary team, where every team component has his own domain of expertise; (2) a personalised investment offer, understanding the needs of the clients; (3) a performing algorithm that is able to generate Alpha in the long run.

Tailored digital wealth management: an analysis of the Italian robo-advisory market

L. Tibiletti
2017-01-01

Abstract

Robo-advisors are online wealth management platforms that provide tailored automated investment solutions. First platforms were located in Silicon Valley in 2011 and since then have enjoyed continuous success among private investors all over the world. Thanks to the simplification of the relation between investors and advisors through digitalisation, low fees and good performance achieved through the use of personalized algorithms, new investor segments are approaching to digital wealth management. Although the Italian market is still at early stage it is growing fast. The aim of this paper is to highlight the business and investment strategies of the most popular robo-advisor platforms oriented towards the Italian digital wealth management and to underline the key factors to succeed in this market: (1) a complementary team, where every team component has his own domain of expertise; (2) a personalised investment offer, understanding the needs of the clients; (3) a performing algorithm that is able to generate Alpha in the long run.
2017
International Multidisciplinary Scientific Conferences on Social Sciences and Arts, SGEM2017
STEF92
SGEM2017 Conference Proceedings (ISSN 2367-5659)
3
559
564
978-619-7408-15-7
https://sgemworld.at/ssgemlib/spip.php?article4848
https://www.sgemsocial.org/
Robo-advisor, Wealth management industry, Personalized asset allocation, Rating methods.
Cirillo, M.; Tibiletti, Luisa
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/2318/1652084
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