Sfoglia per Autore
Communication of sustainability by Italian luxury fashion brands: A framework to qualitatively evaluate innovation and integration, in Corporate Social Responsibility in luxury Industry.
2018-01-01 Mosca, Fabrizio; Civera, Chiara; Casalegno, Cecilia Giuliana
Turning Farmers into Business Partners through Value Co-Creation Projects. Insights from the Coffee Supply Chain
2018-01-01 Candelo Elena, Casalegno Cecilia Giuliana, Civera Chiara, Mosca Fabrizio
5th International Conference on CSR, Sustainability, Ethics & Governance: “Responsible Business in a changing World”
2018-01-01 Piero Giammarco, Cecilia Casalegno
Customers’ judgments and misjudgments of corporate responsibility communication: A cross-country investigation of the effects on confidence and trust within the banking sector
2018-01-01 Chiara Civera, Cecilia Giuliana Casalegno, Fabrizio Mosca, Peter Maple
L’internazionalizzazione dell’impresa: evoluzione dell’evidenza empirica e dei modelli interpretativi
2017-01-01 Buchi, G.; Casalegno, C.; Cugno, M.
Judgements and Misjudgements of CR Communication: Customers Perception Over Banking Industry in Italy and the UK
2017-01-01 Civera, C.; Casalegno, C.; Mosca, F., Maple P.
Balancing Under and Over Communication in Sustainability
2017-01-01 Eric, Pezet; Cecilia Giuliana Casalegno,
Value co-creation with corporate and brand heritage in the luxury industry: marketing approaches and practices for family and non-family businesses
2017-01-01 Fabrizio Mosca, Bernardo Bertoldi, Cecilia Casalegno, Chiara Civera
Enhancing Retailer-Consumers Relationship through Everyday Sustainability: McDonald's in Italy
2017-01-01 Candelo E.; Casalegno C.; Civera C.
L'utilizzo del digital nelle strategie di comunicazione di marketing per la creazione di fiducia, awareness e empatia nel largo consumo
2017-01-01 Cecilia Giuliana, Casalegno
CSR and human capital as levers for enhancing shareholder value creation. An early investigation of the largest European companies
2017-01-01 Casalegno, Cecilia; Pellicelli, Michela; Civera, Chiara
Value co-creation for resilient supply chains: a cross-country study in the coffee industry
2017-01-01 Candelo, E.; Casalegno, C.; Civera, C.; Mosca, F.
Gli intangible nell’economia dell’impresa
2016-01-01 Buchi, Giacomo; Casalegno, Cecilia; Cugno, Monica
Communication for preventing reputational risk. McDonald’s strategy and its impact on the Italian market
2016-01-01 Elena, Candelo; Cecilia, Casalegno; Chiara, Civera
Impresa e CSR: la "non comunicazione" di successo. regole per una gestione responsabile delle relazioni
2016-01-01 Casalegno Cecilia; Civera Chiara
Managing Integrated Brand Communication Strategies in the Online Era: New Marketing Frontiers for Luxury Goods
2016-01-01 Fabrizio, Mosca; Cecilia, Casalegno
Opportunities and Peculiarities of the Online for Communicating Corporate Social Responsibility. A cross investigation on luxury players and consumers’ perceptions
2016-01-01 Fabrizio, Mosca; Cecilia, Casalegno; Chiara, Civera
AGRIFOOD START UPS AND THE ROLE OF THE TERRITORY: FOSTER MUTUAL BENEFITS THROUGH SUSTAINABILITY. EARLY INVESTIGATION IN PIEDMONT
2016-01-01 Chiara, Civera; Elena, Candelo; Cecilia, Casalegno
TOWARD LUXURY BRANDS AND THEIR ONLINE COMMUNICATION: A STUDY OVER PLAYERS EFFORTS AND THEIR SOCIAL ENGAGEMENT
2016-01-01 Fabrizio, Mosca; Cecilia, Casalegno
Towards Corporate Shared Value in Retail sector: a Comparative Study over Grocery and Banking between Italy and the UK
2015-01-01 Elena, Candelo; Cecilia, Casalegno; Chiara, Civera
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