IAIA, Lea
IAIA, Lea
INFORMATICA
Agro-food products, places and online experientiality: the Brand-Land connection via Web
2015-01-01 IAIA, LEA; Cavallo Federica
Air transport and mood in younger generations: The role of travel significance and COVID-19
2022-01-01 Battisti Enrico; Giachino Chiara; Iaia Lea; Stylianou Ioanna; Papatheodorou Andreas
An interpretative model for the Web image analysis: the case of a wine tourism destination
2014-01-01 Monica Fait; Federica Cavallo; Amedeo Maizza; Lea Iaia; Paola Scorrano
ARE CYNICS MORE SOCIAL NETWORK DEPENDENT? EXPLORING YOUTUBE AND FACEBOOK USAGE
2020-01-01 Za, Stefano; Ceci, Federica; Masciarelli, Francesca; Iaia, Lea
Azienda vinicola Candido: quando la tradizione è customer-oriented anche oltreoceano
2018-01-01 iaia lea
BPP MALL: l’e-commerce per le PMI locali, da un’innovazione della banca del territorio
2018-01-01 iaia lea
Can social media improve stakeholder engagement and communication of Sustainable Development Goals? A cross-country analysis
2022-01-01 De Luca, Francesco; Iaia, Lea; Mehmood, Asad; Vrontis, Demetris
Communicating the stakeholder engagement process: A cross-country analysis in the tourism sector
2020-01-01 Antonio Iazzi; Simone Pizzi; Lea Iaia; Mario Turco
Communities of practice and value co-creation: the motivational engagement system of the Italian consortia
2020-01-01 Monica Fait; Paola Scorrano; Lea Iaia; Federica Cavallo; Amedeo Maizza
CRM campaigns with choice for enhanced business process performance: The collectivist customers’ collaborative role for positive word-of-mouth
2019-01-01 Michael Christofi; Alkis Thrassou; Hela Chebbi; Zafar U. Ahmed; Balakrishna Grandhi; Lea Iaia
Cultural capital and online purchase of tourism services
2020-01-01 Quaglione, Davide; Crociata, Alessandro; Agovino, Massimiliano; Iaia, Lea
Da territorio a brand. Montalcino, Banfi e le traiettorie di crescita che innovano il settore vinicolo
2018-01-01 Iaia Lea
Diagnosi della capacità competitiva delle PMI sui mercati internazionali: ideazione e sperimentazione di un software innovativo
2013-01-01 Iaia L.; Maizza A
Diagnosing the Competitiveness of SMEs on International Markets: Conception and Testing of an Innovative Software
2015-01-01 Lea Iaia; Amedeo Maizza; Federica Cavallo
Do Social Media Engage Stakeholders Through SDGs Communication? Some Preliminary Results from a Cross-country Analysis
2021-01-01 MEHMOOD A.; HAJDINI J.; IAIA L.; DE LUCA; F. VRONTIS
Experiential marketing per il brand-land dei prodotti tipici: diventare marchio comunicando il territorio
2014-01-01 IAIA L.; FAIT M.; CAVALLO F.; SCORRANO P.; MAIZZA A.
Exploring the effects of Social Value on Social Network Dependence
2020-01-01 Stefano Za; Federica Ceci; Francesca Masciarelli; Lea Iaia
Family businesses, corporate social responsibility, and websites. The strategies of Italian wine firms in talking to stakeholders
2019-01-01 Lea Iaia; Demetris Vrontis; Amedeo Maizza; Monica Fait; Paola Scorrano; Federica Cavallo
FAMILY VS NO FAMILY BUSINESS IN WINE IDENTITY COMMUNICATION
2017-01-01 Iaia Lea; Fait Monica; Scorrano Paola; Cavallo Federica; Maizza Amedeo
How Italian Agrifood products communicate their authenticity? The Brand-Land link investigated on the web
2018-01-01 Iaia, Lea; Fait, Monica; Maizza, Amedeo; Cavallo, Federica; Scorrano, Paola