RIZZO, Cristian

RIZZO, Cristian  

MANAGEMENT "VALTER CANTINO"  

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Assessing consumers’ behavioral intentions to adopt green technologies: A combined research framework 2020 Rizzo, C., Prete, M.I., Pichierri, M., Guido, G., Palmi, P.
Determinants of the perceived scarcity of merchandise: An experimental study through a 3d rendering tool 2018 Rizzo, C., Guido, G., Pino, G.
Effetti della personalità sul consumo compulsivo dei nail biters 2016 Rizzo, C., Pino, G., Guido, G., Marras, A.
Il pink bias: Effetti del contesto di consumo, dell’orientamento sessuale e del tipo di prodotto sulla scelta dei prodotti di colore rosa 2018 Mileti, A., Rizzo, C., Guido, G., Peluso, A.M., Prete, M.I., Maggio, S.
Investigating the combined effect of store flyers promotions on brand sales: A novel approach based on regression trees 2019 Rizzo, C., Pichierri, M., Guido, G.
The benefit factor: Understanding the role of benefits in in-game advertising consumers’ response 2023 Luca Matteo Zagni; Cristian Rizzo
The effect of greed and externalized luxury consumption on individuals’ intention to purchase iconic artworks 2016 Pino, G., Guido, G., Rizzo C.
The effect of nonconscious mimicry and obedience on consumer behavior: The role of conformism 2018 Rizzo, C., Guido, G., Mileti, A., Pino, G., Peluso, A.M.
The marketing role in multi-stakeholder engagement: An empirical examination 2023 Cristian Rizzo; Augusto Bargoni; Ciro Troise; Mark Anthony Camilleri; Stefano Bresciani
The rise of virtual influencers: Bizarrely realistic or scarily uncanny? 2023 rada gutuleac; gabriele baima; cristian rizzo
When moving forward give you an edge: Assessing the interplay between locomotion and self-efficacy 2018 Pino, G., Rizzo, C., Guido, G
Young generation consumption behaviour in organic wine markets: A preliminary analysis 2023 Giovanna Bagnato; Angelo A. Camillo; Cecilia Casalegno; Cristian Rizzo