21st century India constructs itself as a neoliberal and consumerist superpower. In his cinematic career Shah Rukh Khan has become an icon of a rampant middle class, transforming himself from an antihero into a model story of Indian success. Focusing on identity politics, in this article his persona is utilized as a prism through which some representations of fears connected to 20th century India can be observed.
Who is afraid of Shah Rukh Khan? Neoliberal India’s Fears seen through a Cinematic Prism
CONSOLARO, ALESSANDRA
2014-01-01
Abstract
21st century India constructs itself as a neoliberal and consumerist superpower. In his cinematic career Shah Rukh Khan has become an icon of a rampant middle class, transforming himself from an antihero into a model story of Indian success. Focusing on identity politics, in this article his persona is utilized as a prism through which some representations of fears connected to 20th century India can be observed.
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