Sprachwahl im Gesprächsprozess

In this article, the topic of language choice in tourism is examined from the perspective of the participants involved in the communication process. Drawing upon data from guided tours in different interaction settings, recurrent strategies of language selection are shown, taking into account their function as strategic resources on which the participants overtly orient themselves in order to cope with the communication tasks at hand. The data analysis explores and possibly supplements the communicative functions of language choice reconstructed by Thurlow/Jaworski (2010) in the interaction between tourists and guides. The analysis is based on interactional data from multilingual settings with English and German as mother tongue and foreign language.