Literary tourism represents an important opportunity in the context of culturalenhancement: perception of authenticity and value co-creation are closely linked in thisleisure-time activity and this link can have a relevant role in creating local economic impact.Texts generate incoming tourism, and travelers create contents (opinions, stories and thennew texts) that stimulate their peers in building a virtuous circle that connects stakeholdersin a value supply chain.
Dal testo al territorio. (Ri)mediazione di patrimoni culturali e creazione di valore
Cortese, Damiano
2016-01-01
Abstract
Literary tourism represents an important opportunity in the context of culturalenhancement: perception of authenticity and value co-creation are closely linked in thisleisure-time activity and this link can have a relevant role in creating local economic impact.Texts generate incoming tourism, and travelers create contents (opinions, stories and thennew texts) that stimulate their peers in building a virtuous circle that connects stakeholdersin a value supply chain.
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