The chapter analyses the literature on Industry 4.0 to understand the effect that Industry 4.0 has on cus- tomer co-creation process. The chapter is conceptual and is based on a literature analysis—conducted through ISI-Thompson Web of Science—that answers two research question: (RQ1) if and (RQ2) how the Industry 4.0 changes the customer value co-creation process. The results are summarized into a conceptual framework that shows how Industry 4.0 transforms the creation of value for customers, of customers, and with customers. The implications encourage managers and policymakers to implement a wider range of enabling technologies along the various phases of the supply chain and to adopt a new way to manage the company itself and the relations with customers involving them in the co-creation of products.

How Industry 4.0 Changes the Value Co-Creation Process

Giacomo Buchi;Monica Cugno;Rebecca Castagnoli
In corso di stampa

Abstract

The chapter analyses the literature on Industry 4.0 to understand the effect that Industry 4.0 has on cus- tomer co-creation process. The chapter is conceptual and is based on a literature analysis—conducted through ISI-Thompson Web of Science—that answers two research question: (RQ1) if and (RQ2) how the Industry 4.0 changes the customer value co-creation process. The results are summarized into a conceptual framework that shows how Industry 4.0 transforms the creation of value for customers, of customers, and with customers. The implications encourage managers and policymakers to implement a wider range of enabling technologies along the various phases of the supply chain and to adopt a new way to manage the company itself and the relations with customers involving them in the co-creation of products.
Customer Satisfaction and Sustainability Initiatives in the Fourth Industrial Revolution
IGI Global
21
36
https://www.igi-global.com/viewtitlesample.aspx?id=239241&ptid=232758&t=How Industry 4.0 Changes the Value Co-Creation Process&isxn=9781799814191
Value co-creation process; Industry 4.0, Fourth Industrial Revolution
Giacomo Buchi; Monica Cugno; Rebecca Castagnoli
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/2318/1716194
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