Sentidos del intervalo: El giro digital en la semiótica de las culturas

Cultures change as new instruments of meaning and communication emerge and develop within them, giving rise to novel forms of inscription and circulation of meaning. New communication technologies are implemented to meet speci!c demands of human interaction, but often produce unforeseen socio-cultural effects. Contemporary cultures are still largely non-digital, for example individuals continue to live in material urban environments; nevertheless, cities and, more generally, all the inheritance of the ancient civilizations are being transformed under the in"uence of the new modalities of digital communication. The essay focuses on two questions: what can semiotics do for the knowledge of digital cultures? What can digital cultures do for the improvement of semiotics?