Marginal hosts: Short-term rental suppliers in Turin, Italy

Within the growing amount of literature on short-term rentals, which has started to increase in the past three years, research has focused mainly on world tourism cities, and intuitively on the cores of cities. Additionally, the economic actors serving as suppliers in the short-term rental sector are too often taken for granted. While existing research confirms the growing presence of real estate agencies and transnational investors who own or manage a significant number of apartment buildings with a purely corporate aim, what is more controversial is that which happens on the other side of the market: local homeowners becoming short-term rental sector suppliers. Focusing on the Italian city of Turin, the article contributes to this debate by exploring the profiles and economic lives of middle-class Airbnb ‘hosts’. Drawing on a set of in-depth interviews, the article provides a categorization of different types of, what we call, ‘marginal hosts’, and an analysis of their specificities ...