Shaping the future industry 5.0: Ethical and societal implications of artificial intelligence and collaborative robotics technologies in entrepreneurship

This paper reviews the ethical, societal, and technological challenges involved in shaping the future of Industry 5.0 and allied Society 5.0 from the perspective of two entrepreneurs, represented through fictional persona descriptions. Taking a multi- and interdisciplinary approach, the study explores five key challenges that may pose ethical dilemmas for entrepreneurs in their daily operations: (1) integrating artificial intelligence technologies into organisational processes, (2) the technical and operational deployment of collaborative robots, (3) establishing comprehensive safety protocols and legal frameworks, including issues related to liability, responsibility, and accountability, and embracing ethical governance at both (4) organisational and (5) societal levels.