BALLERINI, JACOPO
BALLERINI, JACOPO
MANAGEMENT "VALTER CANTINO"
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Corporate social responsibility and the effects on consumer engagement in banks’ social media communication strategy
2021-01-01 Luca Simone, Macca; Gabriele, Santoro; Jacopo, Ballerini; Dario Natale, Palmucci
Online channel management from manufacturers' perspective: ongoing debates and research agenda
2021-01-01 Jacopo Ballerini, Stefano Bresciani, Mirko Goria
Promoting sustainable consumption: filling the gap between retailers and end consumers' perception of circular products
2022-01-01 Francesco Antonio Perotti, Stefano Bresciani, Jacopo Ballerini
The impact of socially relevant content and aroused emotions in social media consumer engagement behaviour
2022-01-01 Jacopo Ballerini; Gabriele Santoro
The mediating role of R&D investments in the relationship between awarded grants and ESG performance
2022-01-01 Canio Forliano, Jacopo Ballerini, Paola De Bernardi, Roberto Quaglia
The mitigating effect of electronic commerce adoption on the negative relationship between public tendering and export: evidence from Italian food & beverage SMEs
2023-01-01 Jacopo Ballerini; Daniele Giordino
Which online channel approach suits best for brands' strategies? An affordance perspective
2021-01-01 Ballerini, Jacopo; Ferraris, Alberto; Goria, Mirko