BALLERINI, JACOPO
BALLERINI, JACOPO
MANAGEMENT "VALTER CANTINO"
Consumer engagement through corporate social responsibility communication on social media: Evidence from Facebook and Instagram Bank Accounts
2024-01-01 Luca Simone Macca; Jacopo Ballerini; Gabriele Santoro; Marina Dabic
How commitment and platform adoption drive the e-commerce performance of SMEs: A mixed-method inquiry into e-commerce affordances
2023-01-01 Jacopo Ballerini; Dennis Herhausen; Alberto Ferraris
E-commerce channel management on the manufacturers’ side: ongoing debates and future research pathways
2024-01-01 Jacopo Ballerini; Dorra Yahiaoui; Guido Giovando; Alberto Ferraris
How emotions from content social relevance mediate social media engagement: evidence from European supermarkets during the COVID-19 pandemic
2023-01-01 Ballerini, Jacopo; Alam, Gazi Mahabubul; Zvarikova, Katarina; Santoro, Gabriele
Exports or public procurement to resist in the post-pandemic world? How e-commerce appeases this food and beverage SMEs ambidextrous dilemma
2023-01-01 Jacopo Ballerini; Daniele Giordino; Lubos Smrcka; Francesca Culasso
The co-evolutionary relationship between digitalization and organizational agility: Ongoing debates, theoretical developments and future research perspectives
2022-01-01 Ciampi, Francesco; Faraoni, Monica; Ballerini, Jacopo; Meli, Francesco
To be (family) or not to be (family): the familiness effect over the brand authenticity posts on social media and consumer engagement relationship
2022-01-01 augusto bargoni, jacopo ballerini, demetris vrontis, alberto ferraris
The mitigating effect of electronic commerce adoption on the negative relationship between public tendering and export: evidence from Italian food & beverage SMEs
2023-01-01 Jacopo Ballerini; Daniele Giordino
Pmi: meglio puntare sui mercati internazionali o sugli appalti pubblici?
2023-01-01 Daniele Giordino; Jacopo Ballerini
The mediating role of R&D investments in the relationship between awarded grants and ESG performance
2022-01-01 Canio Forliano, Jacopo Ballerini, Paola De Bernardi, Roberto Quaglia
Which online channel approach suits best for brands' strategies? An affordance perspective
2021-01-01 Ballerini, Jacopo; Ferraris, Alberto; Goria, Mirko
Promoting sustainable consumption: filling the gap between retailers and end consumers' perception of circular products
2022-01-01 Francesco Antonio Perotti, Stefano Bresciani, Jacopo Ballerini
The impact of socially relevant content and aroused emotions in social media consumer engagement behaviour
2022-01-01 Jacopo Ballerini; Gabriele Santoro
Corporate social responsibility and the effects on consumer engagement in banks’ social media communication strategy
2021-01-01 Luca Simone, Macca; Gabriele, Santoro; Jacopo, Ballerini; Dario Natale, Palmucci
Online channel management from manufacturers' perspective: ongoing debates and research agenda
2021-01-01 Jacopo Ballerini, Stefano Bresciani, Mirko Goria