MANAGEMENT ELEMENTS OF ECONOMIC CRISIS IN ROMANIA AND EUROPE

The starting point of the paper is the Corporate Social Responsibility (CSR) concept. The CSR concept involves the treatment of social and environmental issues as part of economic and financial management of Corporations. The Sustainable Development (SD) concept is also analyzed in direct correlation with the CSR concept. The SD concept involves the implementation of theoretical and practical components for taking decisions in any situation in a man-type medium, be it the environment, economic or social features. The Corporations (qualitative and quantitative level of trade) can promote the concept of Sustainable Development. The goals of sustainable development include the harmonization of the economic, social services and environmental targets. In the article, we present and analyse important correlations such as: social services effective - austerity - economic crisis, sustainable development - social services. Also, in this article we define and analyze new concepts, such as: Ambient Environment (AE), Economical Environment (EE), Social Environment (SE) and Efficient Social Services (ESS).