This paper describes the techniques used to dynamically generate personalized Web catalog pages in a prototype toolkit for the creation of adaptive Web stores. We focus on the integration of personalization strategies for selecting the layout and content of the catalog pages, with Natural Language Generation techniques, used to dynamically produce the descriptions of products, tailored to the individual user.

Dynamic generation of adaptive Web catalogs

ARDISSONO, Liliana;GOY, Annamaria
2000-01-01

Abstract

This paper describes the techniques used to dynamically generate personalized Web catalog pages in a prototype toolkit for the creation of adaptive Web stores. We focus on the integration of personalization strategies for selecting the layout and content of the catalog pages, with Natural Language Generation techniques, used to dynamically produce the descriptions of products, tailored to the individual user.
2000
International Conference on Adaptive Hypermedia and Adaptive Web-Based Systems, AH 2000
Trento, Italy
28-30/08/2000
Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics)Volume 1892
Springer Verlag Germany:Tiergartenstrasse 17, D 69121 Heidelberg Germany:011 49 6221 3450, EMAIL: g.braun@springer.de, INTERNET: http://www.springer.de, Fax: 011 49 6221 345229
1892
5
16
978-354067910-3
personalization; NL generation; web catalogs; adaptive web stores
Ardissono, L.; Goy, A.
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/2318/6475
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