The aim of this paper is to describe how the contemporary audience shape fictional and audiovisual resources that are available in the cross-media platform. In the networked publics fans of Tv programs appropriate profes-sionally produced contents and pop icons to express their affiliation to a mainstream global culture participating in the construction of a complex social network that I propose to call “starring system”. With this term I’d like to focus on a new dynamic in the networked publics that is the blurring of celebrity (professional) and fan (amateur). In particular I will describe how Italian fans of US Tv series combine the use of social media and the creative remixing of audiovisual contents distributed by US broadcasters to communicate with each other.
Shaping the Pop: US Tv Series and Italian Networked Publics
VELLAR, Agnese
2009-01-01
Abstract
The aim of this paper is to describe how the contemporary audience shape fictional and audiovisual resources that are available in the cross-media platform. In the networked publics fans of Tv programs appropriate profes-sionally produced contents and pop icons to express their affiliation to a mainstream global culture participating in the construction of a complex social network that I propose to call “starring system”. With this term I’d like to focus on a new dynamic in the networked publics that is the blurring of celebrity (professional) and fan (amateur). In particular I will describe how Italian fans of US Tv series combine the use of social media and the creative remixing of audiovisual contents distributed by US broadcasters to communicate with each other.
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