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EnglishDiversification of consumers’ demand and environmental concerns are at the origin of a trend towards short marketing chains and towards direct links between consumers and farmers in developed countries. This paper explores farmers’ motivations for choosing these types of marketing chains and/or the “traditional” ones. To this purpose, a theoretical model of marketing chain choice is developed, and a multivariate probit model of organic farmers’ choice of the marketing chain is estimated from a unique data set of organic farms in an Italian region.
| Titolo: | Diversification of the marketing chains among organic producers | |
| Autori Riconosciuti: | ||
| Autori: | Corsi A; Borsotto P; Borri I; Strom S | |
| Data di pubblicazione: | 2009 | |
| Abstract: | Diversification of consumers’ demand and environmental concerns are at the origin of a trend towards short marketing chains and towards direct links between consumers and farmers in developed countries. This paper explores farmers’ motivations for choosing these types of marketing chains and/or the “traditional” ones. To this purpose, a theoretical model of marketing chain choice is developed, and a multivariate probit model of organic farmers’ choice of the marketing chain is estimated from a unique data set of organic farms in an Italian region. | |
| Editore: | IAAE | |
| Titolo del libro: | The new landscape of global agriculture | |
| Volume: | (CD) | |
| Pagina iniziale: | 1 | |
| Pagina finale: | 13 | |
| Nome del convegno: | 27th Conference of the International Association of Agricultural Economists | |
| Luogo del convegno: | Beijing, Cina | |
| Anno del convegno: | 16-22/8/2009 | |
| URL: | http://ageconsearch.umn.edu/bitstream/51422/2/Diversification%20IAAE.pdf | |
| Parole Chiave: | marketing chain; short chain; organic farms; multivariate probit | |
| Appare nelle tipologie: | 04A-Conference paper in volume |
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