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GROWTH HACKING FOR SMES RESILIENCE AND INTERNATIONALIZATION: EXPLORING STRATEGIES, IMPACTS, AND OPPORTUNITIES FOR ACCELERATED GROWTH

Macca, Luca Simone
First
;
2024-01-01
2024
17th Annual Conference of the EuroMed Academy of Business
Pisa, Italia
September 11th-13th, 2024
Global Business Transformation in a Turbulent Era
EuroMed Press
1306
1309
978-9925-628-01-8
978-9925-628-01-8
Growth Hacking, Big data, Digital transformation, Experimentation process, Test, Growth strategies, Business growth
Macca, Luca Simone; Santoro, Gabriele
04A-Conference paper in volume
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/2318/2019490
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