Sfoglia per Autore
Exploring the communication strategies in baby food supply: Differences between online and retail sales of baby milk
2024-01-01 Massaglia S.; Mastromonaco G.; Borra D.; Giachino C.; Bargoni A.; Merlino V.M.
The role of socio-demographic variables and buying habits in determining milk purchasers' preferences and choices
2023-01-01 Merlino, Valentina Maria; Mosca, Oriana; Blanc, Simone; Sparacino, Antonina; Massaglia, Stefano; Borra, Danielle; Mastromonaco, Giulia; Fornara, Ferdinando
Differences in retailer interfaces in assortment planning and communication strategies for homogenized baby food products
2023-01-01 Massaglia, S; Merlino, VM; Sparacino, A; Mastromonaco, G; Borra, D
What do chocolate consumers want? Exploring individual preferences and profiles, considering lifestyle, food habits and socio-demographic features
2023-01-01 Massaglia S.; Merlino V.M.; Brun F.; Sparacino A.; Blanc S.; Borra D.
Consumption vs. non-consumption of plant-based beverages: A case study on factors influencing consumers' choices
2023-01-01 Sottile, Francesco; Massaglia, Stefano; Merlino, Valentina Maria; Peano, Cristiana; Mastromonaco, Giulia; Fornara, Ferdinando; Borra, Danielle; Mosca, Oriana
Large-Scale and Online Retailer Assortment: The Case of Plant-Based Beverages as Alternatives to Cow’s Milk
2023-01-01 Mastromonaco G.; Merlino V.M.; Massaglia S.; Peano C.; Sparacino A.; Caltagirone C.; Borra D.; Sottile F.
Web content analysis of beekeeping website companies: Communication and marketing strategies in the Italian context
2023-01-01 Antonina Sparacino, Valentina Maria Merlino, Danielle Borra, Stefano Massaglia, Simone Blanc
Customer preferences heterogeneity toward avocado: a latent class approach based on the best–worst scaling choice modeling
2023-01-01 Nicole Roberta Giuggioli, Valentina Maria Merlino, Antonina Sparacino, Cristiana Peano, Danielle Borra, Stefano Massaglia
A Choice Experiment Model for Honey Attributes: Italian Consumer Preferences and Socio-Demographic Profiles
2022-01-01 Sparacino, Antonina; Merlino, Valentina Maria; Blanc, Simone; Borra, Danielle; Massaglia, Stefano
Which factors drive consumer decisions during milk purchase? New individuals’ profiles considering fresh pasteurized and uht treated milk
2022-01-01 Merlino V.M.; Massaglia S.; Borra D.; Mimosi A.; Cornale P.
A Study on Perceptions towards Organic and Local Production, and Individuals’ Socio-Demographic and Geographical Affiliation Influencing Fruit and Vegetable Purchasing Preferences of EU Households
2022-01-01 Varaldo A.; Borra D.; Vassallo E.; Massimelli F.; Massaglia S.; Merlino V.M.
The Role of Chocolate Web-Based Communication in a Regional Context: Its Implication for Open Innovation
2022-01-01 Blanc, Simone; Merlino, Valentina Maria; Versino, Alice; Mastromonaco, Giulia; Sparacino, Antonina; Massaglia, Stefano; Borra, Danielle
Differences between Italian specialty milk in large-scale retailing distribution
2022-01-01 Valentina Maria Merlino, Stefano Massaglia, Simone Blanc, Filippo Brun, Danielle Borra
Latent class analysis and individuals' preferences mapping: the new consumption orientations and perspectives for craft beer in North-West Italy
2022-01-01 Massaglia, Stefano; Merlino, Valentina Maria; Blanc, Simone; Bargetto, Aurora; Borra, Danielle
Is the Consumer Ready for Innovative FruitWines? Perception and Acceptability of Young Consumers
2021-01-01 Valentina Maria Merlino , , Daniela Fracassetti , Alessandra Di Canito , Simona Pizzi , Danielle Borra , Nicole Roberta Giuggioli , Ileana Vigentini
Chocolate culture: Preferences, emotional implications and awareness of Italian consumers
2021-01-01 Merlino, Valentina Maria; Mota-Gutierrez, Jatziri; Borra, Danielle; Brun, Filippo; Cocolin, Luca; Blanc, Simone; Massaglia, Stefano
Planning of the cow milk assortment for large retail chains in North Italy: A comparison of two metropolitan cities
2021-01-01 Valentina Maria Merlino, Giulia Mastromonaco, Danielle Borra, Simone Blanc, Filippo Brun, Stefano Massaglia
Mechanized Blueberry Harvesting: Preliminary Results in the Italian Context
2021-01-01 Luca Brondino, Danielle Borra, Nicole Roberta Giuggioli, Stefano Massaglia
Innovation in craft beer packaging: Evaluation of consumer perception and acceptance
2020-01-01 Merlino V.M.; Blanc S.; Massaglia S.; Borra D.
Innovation towards sustainable fresh-cut salad production: are Italian consumers receptive?
2020-01-01 Valentina M. Merlino*, Danielle Borra, Aurora Bargetto, Simone Blanc, Stefano Massaglia
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