Sfoglia per Autore
Tech and grow! Unraveling the interplay between industry 4.0 technologies and supply chain performance: marketing strategy alignment as a moderator
2024-01-01 Rehman, Shafique Ur; Bresciani, Stefano; Zhang, Qingyu; Bertoldi, Bernardo
Managing food-wasting: the role of customer cooperation in influencing firms' pro-environmental behavior
2023-01-01 Rizzo, Cristian; Sestino, Andrea; Gutuleac, Rada; Bertoldi, Bernardo
Virtual Try On technologies and consumer acceptance: comparing Generation X and Generation Z
2022-01-01 Fenoglio Martina; Bargoni Augusto; Giachino Chiara; Bertoldi Bernardo
“Hands in the cookie jar: investigating the impact of Greenwashing on negative online brand engagement”
2022-01-01 Martina Fenoglio; Augusto Bargoni; Chiara Giachino; Bernardo Bertoldi
Challenges to open innovation in traditional SMEs: an analysis of pre-competitive projects in university-industry-government collaboration
2022-01-01 Bertello, Alberto; Ferraris, Alberto; De Bernardi, Paola; Bertoldi, Bernardo
Competitive strategies in the agri-food industry in Italy during the COVID-19 pandemic: an application of K-means cluster analysis
2022-01-01 Augusto Bargoni, Bernardo Bertoldi, Chiara Giachino, Gabriele Santoro
Generations’ Attitudes and Behaviours in the Luxury Sector
2021-01-01 Giachino Chiara; Bertoldi Bernardo; Bargoni Augusto
Modularità e analisi competitiva
2021-01-01 Bargoni Augusto; Bertoldi Bernardo
La legge del valore e le implicazioni per la strategia
2021-01-01 Bertoldi Bernardo; Bargoni Augusto
The duality of digital and environmental orientations in the context of SMEs: Implications for innovation performance
2021-01-01 Lorenzo Ardito; Simon Raby; Vito Albino; Bernardo Bertoldi
Nature-based solutions and their potential to attract the young generations
2021-01-01 Chiara Giachino, Giulio Pattanaro, Luigi Bollani, Bernardo Bertoldi, Alessandro Bonadonna
Trust and reputation in family businesses: A systematic literature review of past achievements and future promises
2021-01-01 Chaudhary S.; Dhir A.; Ferraris A.; Bertoldi B.
#collabhouse #stardust #influencer #professionalizeyourself: an exploratory study on the rise of new intermediaries in social media
2021-01-01 Bargoni Augusto; Giachino Chiara; Bertoldi Bernardo
Il pensiero manageriale e scenari evolutivi
2021-01-01 Bertoldi Bernardo; Giachino Chiara
Sostenere il vantaggio competitivo
2021-01-01 Bertoldi Bernardo; Bargoni Augusto
FAMILY FIRMS AND CONSUMER BEHAVIOUR IN THE ONLINE CHANNEL: A SYSTEMATIC LITERATURE REVIEW AND RESEARCH AGENDA
2021-01-01 Augusto Bargoni; Gabriele Santoro; Chiara Giachino; Bernardo Bertoldi
Exploring the relationship between entrepreneurial resilience and success: The moderating role of stakeholders' engagement
2020-01-01 Gabriele Santoro, Bernardo Bertoldi, Chiara Giachino, Elena Candelo
BIASES AND HEURISTICS IN CONSUMER BEHAVIOR: COMPARING GENERATION X AND MILLENNIAL CONSUMERS
2020-01-01 Augusto Bargoni; Bernardo Bertoldi; Chiara Giachino; Gabriele Santoro
L'imprenditore, la famiglia imprenditoriale e il family business
2020-01-01 Bernardo Bertoldi; Fabio Corsico
The Evolution of Fast Food in a Customer-Driven Era
2020-01-01 Bonadonna, Alessandro; Giachino, Chiara; Pucciarelli, Francesca; Bertoldi, Bernardo
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