BARGONI, AUGUSTO

BARGONI, AUGUSTO  

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#collabhouse #stardust #influencer #professionalizeyourself: an exploratory study on the rise of new intermediaries in social media 2021 Bargoni Augusto; Giachino Chiara; Bertoldi Bernardo
A digital family affair: Do family firms' characteristics enhance consumers' willingness to pay? 2023 Bargoni, Augusto; Giachino, Chiara; Troise, Ciro; Alam, Gazi Mahabubul; Quaglia, Roberto
A systematic review of family business and consumer behaviour 2023 Bargoni, Augusto; Alon, Ilan; Ferraris, Alberto
BIASES AND HEURISTICS IN CONSUMER BEHAVIOR: COMPARING GENERATION X AND MILLENNIAL CONSUMERS 2020 Augusto Bargoni; Bernardo Bertoldi; Chiara Giachino; Gabriele Santoro
Competitive strategies in the agri-food industry in Italy during the COVID-19 pandemic: an application of K-means cluster analysis 2022 Augusto Bargoni, Bernardo Bertoldi, Chiara Giachino, Gabriele Santoro
Crowdfunding and innovation: a bibliometric review and future research agenda 2022 Bargoni, Augusto; Ferraris, Alberto; Bresciani, Stefano; Camilleri, Mark Anthony
FAMILY FIRMS AND CONSUMER BEHAVIOUR IN THE ONLINE CHANNEL: A SYSTEMATIC LITERATURE REVIEW AND RESEARCH AGENDA 2021 Augusto Bargoni; Gabriele Santoro; Chiara Giachino; Bernardo Bertoldi
Family firms’ characteristics and consumer behaviour: An enquiry into millennials’ purchase intention in the online channel 2022 Augusto Bargoni; Tomas Kliestik; Fauzia Jabeen; Gabriele Santoro
Generations’ Attitudes and Behaviours in the Luxury Sector 2021 Giachino Chiara; Bertoldi Bernardo; Bargoni Augusto
Growth hacking and international dynamic marketing capabilities: a conceptual framework and research propositions 2023 Bargoni, Augusto; Jabeen, Fauzia; Santoro, Gabriele; Ferraris, Alberto
I diversi livelli della strategia: settore e consumatore 2021 Giachino Chiara; Bargoni Augusto
Integrazione verticale: gli errori più comuni e come evitarli 2021 Bargoni Augusto; Giachino Chiara
L'importanza del pensiero logico nella formulazione di strategie 2021 Bargoni Augusto; Giachino Chiara
La creazione di valore e la configurazione dell'arena competitiva 2021 Bargoni Augusto; Giachino Chiara
La legge del valore e le implicazioni per la strategia 2021 Bertoldi Bernardo; Bargoni Augusto
Modelli di implementazione della strategia 2021 Bargoni Augusto; Giachino Chiara
Modularità e analisi competitiva 2021 Bargoni Augusto; Bertoldi Bernardo
New perspectives on the ownership of the point of sale as a source of competitive advantage in the retail industry 2019 Bernardo Bertoldi; Augusto Bargoni; Chiara Giachino
Sostenere il vantaggio competitivo 2021 Bertoldi Bernardo; Bargoni Augusto
The effects of influencer endorsement services on crowdfunding campaigns 2022 Bargoni Augusto; Giachino Chiara; Battisti Enrico; Iaia Lea