MACCA, LUCA SIMONE
MACCA, LUCA SIMONE
MANAGEMENT "VALTER CANTINO"
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Consumer engagement through corporate social responsibility communication on social media: Evidence from Facebook and Instagram Bank Accounts
2024-01-01 Luca Simone Macca; Jacopo Ballerini; Gabriele Santoro; Marina Dabic
Corporate social responsibility and the effects on consumer engagement in banks’ social media communication strategy
2021-01-01 Luca Simone, Macca; Gabriele, Santoro; Jacopo, Ballerini; Dario Natale, Palmucci
GROWTH HACKING IMPLEMENTATION. AN OVERVIEW OF BENEFITS AND CHALLENGES
2023-01-01 Macca, Luca Simone; Santoro, Gabriele; Calcio Gaudino, Igor
| Titolo | Data di pubblicazione | Autore(i) | File |
|---|---|---|---|
| Consumer engagement through corporate social responsibility communication on social media: Evidence from Facebook and Instagram Bank Accounts | 2024 | Luca Simone Macca; Jacopo Ballerini; Gabriele Santoro; Marina Dabic | |
| Corporate social responsibility and the effects on consumer engagement in banks’ social media communication strategy | 2021 | Luca Simone, Macca; Gabriele, Santoro; Jacopo, Ballerini; Dario Natale, Palmucci | |
| GROWTH HACKING IMPLEMENTATION. AN OVERVIEW OF BENEFITS AND CHALLENGES | 2023 | Macca, Luca Simone; Santoro, Gabriele; Calcio Gaudino, Igor |