Sfoglia per Autore
BRAND EXTENSION IS IN THE EYE OF THE BEHOLDER
In corso di stampa Culasso F.; Giacosa E.; Stupino M.
Innovation in food sector family business: the case of “Eataly”
In corso di stampa F. Culasso; E. Giacosa; Margherita Stupino
Entrepreneurial exploration and exploitation processes of family businesses in the food sector
2019-01-01 Vrontis D., Culasso F., Giacosa E., Stupino M.
INNOVATION AND TRADITION IN THE WINE BUSINESS: AN ENQUIRY INTO FAMILY BUSINESSES’ APPROACH TO THE DILEMMA
2018-01-01 GIACOSA ELISA; STUPINO MARGHERITA
Facebook and Twitter, social networks for culture. An investigation on museums.
2018-01-01 Mosca Fabrizio; Stupino Margherita; Bertoldi Bernardo; Chiara Giachino
Tradition and Innovation Within the Wine Sector: How a Strong Combination Could Increase the Company’s Competitive Advantage
2018-01-01 Margherita Stupino; Elisa Giacosa; Massimo Pollifroni
Fear appeals in social marketing: The case of anti-speeding video advertisement “Mistakes”
2017-01-01 Chiara Giachino; Margherita Stupino; Gabriella Petrarulo; Bernardo Bertoldi
A new communication and retail distribution formula in food sector
2017-01-01 Dana, L.P. S.; Giacosa, E.; Culasso, F.; Stupino, M
APPLICAZIONI E PIATTAFORME DI SHARING: UN PRIMO FOCUS SU MUSEI INTERNAZIONALI
2017-01-01 Re, Piergiorgio; Giachino, Chiara; Stupino, Margherita
A tour operator with a global, innovative spirit: the case of Alpitour World
2016-01-01 Giacosa Elisa; Giachino Chiara; Stupino Margherita; Mazzoleni Alberto
Turismo e territorio in una logica combinata: un caso studio
2016-01-01 Elisa Giacosa; Chiara Giachino; Margherita Stupino
Facebook and Twitter, social networks for culture. A first investigation on museums
2016-01-01 RE, PIERGIORGIO; BERTOLDI, BERNARDO; GIACHINO, CHIARA; STUPINO, MARGHERITA
Cultural Assets. New opportunities for the Region
2016-01-01 Re Piergiorgio; Bertoldi Bernardo; Mosca Fabrizio; Stupino Margherita; Giachino Chiara
Il turismo come opportunità di valorizzazione di un territorio: un caso di studio
2015-01-01 Giacosa Elisa; Giachino Chiara; Stupino Margherita
Innovative approaches to brand value and consumer perception: the Eataly case
2015-01-01 B. Bertoldi; C. Giachino; M. Stupino
The role of emotions in advertisement: a first investigation
2015-01-01 Giachino Chiara; Stupino Margherita; Petrarulo Gabriella
Digital marketing e consumatori dei musei: il caso piemontese
2015-01-01 Mosca Fabrizio; Stupino Margherita; Giachino Chiara; Bertoldi Bernardo
Innovation in Family Businesses: A Case Study in the Food Sector
2014-01-01 Dana L.P.; Giacosa E.; Culasso F.; Stupino M.;
Analisi delle performance delle aziende familiari e non familiari nel settore manifatturiero piemontese
2014-01-01 Piergiorgio Re; Fabrizio Mosca; Bernardo Bertoldi; Chiara Giachino; Margherita Stupino
The value of the brand as perceived by the consumer: the Eataly case
2014-01-01 Bernardo Bertoldi; Chiara Giachino; Margherita Stupino
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